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Mapping User Journey for Project Aggregator Landing Page
  • #Research
  • #UX Design
  • #Figma

Summary​


Project Corgi: Mapping User Journey for Project Aggregator Landing Page

Refine and future proof the site’s features driven by UX research methods like User Journey, JBTD and Empathy Maps

Level of Difficulty: Intermediate
Role: UX Designer, UX Researcher


A Pembroke Welsh Corgi

Project Name Trivia​

Pembroke Welsh Corgi is a strong, athletic, and lively little herder, the world's most popular herding breeds. At 10 to12 inches at the shoulder and 27 to 30 pounds, a well-built male Pembroke presents a big dog in a small package. They can be red, sable, fawn, and black and tan, with or without white markings. The Pembroke is a bright, sensitive dog who enjoys play with his human family and responds well to training.


Work Plan Overview​

Deliverable​

In this research, the team will:

  • define critical phases to define in the Journey Map: ie. Onboarding, Editing, Deployment of Content on Github Pages
  • synthesize and connect research-driven data, must be able to validate why certain features are needed to enable team sign ups (mentor volunteers + users)
  • create alternate artifacts ie: a clear documentation to guide new users to join or post their own project

Current State​

The landing page today has very minimal information to introduce Open Sprints A.) as a project aggregator; and B.) a workathon event for cohort fellows where they tackle projects in a 4-week sprint timeline.

POV Statement and High-level Product Vision​

Phase 1: Open Sprints is a workathon event and a digital workspace, that enables new grads to work on projects within a team structure.

Phase 2: In the future, we want this space to be a resource site that grads can co-build together. Much like wikipedia - it becomes a user-generated content submission site.

Moodboard and Inspiration - other user generated sites https://dev.to/ and Course Hero.


Team Goal​

Refine and future proof the site’s features driven by UX research methods.


Proposal​

Before jumping on the journey map, team should get a clear understanding of who the users are, and what their motivation is for joining.

Jobs to be done​

What outcomes do grad fellows, contributors expect? Example questions.

  • As a fellow, I apply to get accepted as for the annual workathon cohort
  • As a code contributor, how do I get onboarded, edit / fork the Github repo and publish contribution
  • As a workathon participant, is there an application process? Am I eligible?

Scope​

  • Focus will be on main users of Open Sprints: fellows and code contributors. Partners and Sponsors are out of scope.
  • Open Sprints work in a B2B model. We partner with training schools for coding and design, ie. Flatiron School NYC.

Constraints and Challenges​

  • Content Gaps. Possible gaps in content on application journey, and contributing code. Currently, these information are hosted on Notion or read me docs.
  • Platform limitation. the page is hosted on a docs site called Docusaurus for easy updates. Docusaurus does enable CSS customization but it’s not a full CMS site.
  • Architecture re-wiring is out of scope. Due to limitations of the platform, we can't tweak the IA of the site, unless re-design is backed up by key usability findings, and will be impactful for users.
  • Consider downstream maintenance. Content should be evergreen as updates might not be down frequently.